Who are we? – Swimi
Swimi Swimi Swimi


Values, vision, missions.

"Look after yourself, others and our planet."


We are a young, creative and ambitious team. Each of us believes in solidarity, respect and self-development.

What motivates us most? Well-being, art, fashion and the planet.

We are aware of the current societal issues we all face, that's why we decided to innovate and propose a creative and artistic solution, having a direct impact on ourselves and the world around us.

We are convinced that responsible and ethical consumption is important for the future of our planet.

36 million disposable plastic bottles are used every day in France.


We are convinced that the new generations are increasingly committed to responsible and healthy consumption. We want to raise awareness and inspire everyone by providing concrete solutions to improve the planet and the health of all.
Thus, we have developed reusable insulated water bottles with unique designs, in order to push to reduce our consumption of single-use plastic.
At the same time, for each Swimi Bottle purchased, we donate 1€ to our partner association: Surfrider (an association that works to protect the ocean and its users, particularly through the fight against plastic waste).
Our goal in the near future is a world without plastic, where habits turn to a healthier and more responsible consumption. A collective adventure thanks to the Swimi Challenges that we have gamified, with the hope that they become daily habits of well-being and ecology for everyone.

Since you started reading this page, 17 tons of plastic waste were dumped in the oceans, it is time to act.


Our first mission is to fight against plastic bottles and other single-use products.

French people are among the largest consumers of plastic bottles in the world. On average, they consume 9 billion liters of water per year from plastic bottles, or 132 liters per capita. Swimi wants to reduce this consumption by offering a responsible and reusable solution!

Our second mission is to make all generations aware of the environmental issues we face. That's why, every week, Swimi Challenges will be given to you in order to surpass yourself and improve your daily life.

Our last mission is to highlight the importance of your well-being in body and mind. We are convinced that aligning these two aspects allows us to move forward and accomplish great things.

1 Swimi Bottle will save you 220 single-use plastic bottles per year (500ml) or 110 single-use plastic bottle (1l).

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